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Welcome to 1 Laurel Drive

Welcome to 1 Laurel Drive

1 Laurel Drive is an influential voice on Formula 1 in America and has produced, promoted, written about, and consulted on Formula 1 events in the United States since 2005.

In addition to covering Formula 1 news, racing, and people, 1 Laurel Drive has consulted on American film release strategy, media campaigns, and F1 experiences.  In 2019, 1 Laurel Drive produced the first-ever running of a modern era turbo hybrid Formula 1 car on track to run demonstration laps in the United States with the current world champion Mercedes AMG Petronas F1 Team.

W07/04 at the 2019 Sonoma Speed Festival

Interviewed by The New York Times, CNBC, and industry publications, 1 Laurel Drive is consulted regularly for an American perspective on Formula 1 and the sport’s growth in the United States.

1 Laurel Drive is open to new voices, expertise and perspectives on Formula 1 and global sport, and we invite you to connect with and join our community.

Peter Habicht
Editor of 1 Laurel Drive

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Peter Habicht is a freelance writer and journalist in Formula 1 and has been involved with the sport’s growth in America since 2005.

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